Luxury Tourism's Dark Side: Class Divide in UK and EU Travel Markets
Analysis reveals how luxury tourism packages in UK and EU markets reinforce systemic inequalities and class divisions through exclusionary pricing and privileged access to cultural experiences.

Luxury hotel entrance highlighting the stark contrast between privileged tourism and local communities
Critical Analysis of Tourism Industry's Systemic Inequalities
As autumn approaches, the tourism industry continues to perpetuate systemic inequalities through exclusionary pricing structures and luxury-focused offerings across Ireland and Europe.
Northern Ireland's Elite Tourism Landscape
The Bushmills Inn's autumn escape package at £123 per person and the Seagoe Hotel's ABBA Revival event starting at £149 exemplify how leisure activities increasingly cater to privileged demographics while reinforcing existing social hierarchies in Northern Ireland's hospitality sector.
Class Dynamics in Irish Tourism
In Cork, The River Lee's collaboration with BAFTA-winning actress Siobhán McSweeney reveals the commodification of cultural experiences, with packages starting at €795 - a price point that effectively excludes working-class communities from participating in their own cultural heritage.
International Tourism's Power Structures
The advertised packages to Lanzarote, Greece, and Cyprus, ranging from £539 to £699 per person, demonstrate how institutional power dynamics extend into international leisure markets, creating barriers for marginalized communities while catering to privileged tourists.
Critical Implications
These offerings reflect deeper systemic issues within the tourism industry, including:
- Economic exclusion through prohibitive pricing
- Cultural appropriation packaged as luxury experiences
- Reinforcement of class-based access to leisure
- Environmental impact of luxury tourism
As the industry continues to promote these exclusive experiences, it perpetuates systemic inequalities while masking the underlying power dynamics that maintain social hierarchies in leisure and cultural spaces.
Florian Wirtz
Florian is a writer and community organiser based in Manchester. Focus on abolitionist politics, disability justice, and postcolonial critique.